Talk to any of the world’s most successful people and they’ll all agree on one thing. To achieve big goals, you’ve got to use your time wisely.

Put simply, wasting time is a bad habit. A habit that any ambitious person should be determined to eliminate from their life. You’re not like most people. You work hard to achieve your goals.You’re focused. You strive to get the most out of your body and your life.

We’re here to help you do just that.

So instead of wasting time shopping, prepping and cooking
your food, let Fuel-Up handle it all for you.

About Us
  • Fuel-Up has changed my life, I never have to worry about eating out or bad, since I always have Fuel-Up on hand. I recommend Fuel-Up to all my professional athletes and that's a compliment in itself!

    Tam Khan

    TK MMA Fitness Owner, @tam_khan
  • Since I started Fuel-Up my performance in the gym has definitely improved, as my diet is more consistent. I can customize my calories and macronutrients, exactly to suit my goals, allowing me to focus on those gains and spend less time prepping food!

    Karina Frelich

    Personal Trainer, @karina_frelich_dxb
  • Fuel-Up gets me in the perfect shape for battle and gives me the fuel to go beast mode in the gym and in the cage!

    Mohammad Yahya

    Professional MMA Fighter with Bellator, @yahyamma
  • Cooking used to be so time consuming, but since Fuel-Up I save myself so much time and it makes my life so easy. I'm now able to wake up a little later too! I am never tempted to go off track and am reaching my goals so much quicker.

    Sophie Hollingdale

    Personal Trainer, @sophiehollfit
  • Fuel-Up delivers the right amount of nutrients and calories, to train two, sometimes three times per day and make sure I'm fight ready – all the time!

    Milano Nahar

    Professional Fighter, @milanonahar
  • Fuel-Up keeps it simple – tastes great, saves me time and I can customize my food plan for my goals!

    Alex Douhanynets

    Personal Trainer, @alex_pro_fit
  • I don't have much time between coaching athletes and training myself – Fuel-Up provides simple, delicious food that gives me the energy to keep going all day long.

    Benjey Zimmerman

    MMA Coach, @strikingbenjeymma
  • With Fuel-Up I spend less time in the kitchen and more time on training and chasing my dreams. Great quality food and amazing taste too!

    Lauren Stallwood

    Cross Fit Coach, @lozstallwood2
  • Fuel-Up gives me the fuel I need to perform at my best, so I can focus on my training and worry less about cooking! It’s the peace of mind to know my body is fueled by the BEST!

    Justen Pelser

    Personal Trainer, WBFF Pro Fitness Model, @justenp12_wbffpro
  • I am super satisfied with all my meals from Fuel-Up. Being a personal trainer, I’m limited on time! Using Fuel-Up allows me to fit-in all my necessary meals with my daily schedule of clients and at the same time provides me the right nutrition I need to compete on highest level of fitness internationally.

    Marian Babinsky

    Personal Trainer and Physique Competitor, @marianbabinsky
  • Fuel-Up has been HANDS DOWN my go to option when it comes to meal prep! Fuel-Up provides fully customizable options, consistent quality and delivery always on time.

    Mo Ismail

    Physique Competitor, @momuscles

The easy way to eat clean consistently

Create meals to the specific macros you need to achieve your physical goals

Ensure you always have the exact food your body needs to perform

Free up more time to do the things you love instead of prepping meals

No more spending downtime cooking food when you should be relaxing or recovering


Become the strongest version of yourself

Fuel-Up by Kcal is the first meal prep company in the UAE dedicated to athletes and the seriously ambitious.

Whether you're shredding, gaining or just looking to optimize your athletic performance, we've got the fuel you need.

We're here to serve you, not shackle you. So we don't tie you down to contracts or subscriptions.

We prefer to let the quality of our food and our bend-over-backwards support do all the talking.

  Choose from a wide range of tasty meals so you'll never get bored

  Enjoy high-quality meals that arrive fresh and ready to eat

  Always get your fuel on time with a delivery service you can rely on

Yes, I want to Fuel-Up